VIBE just did “a day in the life” profile on our boy Big K.R.I.T, who just signed to Def Jam through Cinematic
Music. VIBE followed K.R.I.T through his native Mississippi to see what it’s really like to walk a mile in his
shoes, taking them to his favorite local spots like his barbershop, record store, diner, & recording studio
give us some insight on what the rap life is really like. BTW, he is also wearing the Rio Por Vida tee.
Last Friday, we dropped our Diamond Supply Co. x Wiz Khalifa collab in the store and online. Let me be
the first to tell you, it was a complete zoo on Fairfax that day. Kids came from all over the place, camping
out in front of the store, waiting in a line that surpassed the block, it was almost like we hit the time machine
and went back to 2006. The online store suffered a major blow, as the Taylors from all over the nation flooded
the server with orders which led to it crashing and rendering us useless for 2 hours of the day. However, we ended
up fixing the problem,sold out of everything and the day went about as usual. Thanks to Wiz and The Taylor Gang
for coming out and representing this Diamond Life to the fullest.
Diamond loyalists Strong Arm Steady drop their 3rd single off the critically acclaimed album,
‘In Search of Stoney Jackson’.
Freeway sits down with Karmaloop TV to talk about his collaborative effort with Jake One,
upcoming projects, & fashion (notice the Diamond Rock Fitted). Shouts to Freeway and
Karmaloop TV.
Our boy Wiz Khalifa has been nothing short of incredible in 2010. Check out his video for
“Never Been”, off that ‘Kush & Orange Juice’ mixtape.
IllRoots profiles world famous barber and fashion maven, Ibn Jasper as he talks about
getting his start as a barber and also strolls down the historic Fairfax fashion district to
meet up with Nick Tershay aka @nickydiamonds. If you aren’t already privy, Ibn is Kanye’s
barber. Enough said. Diamond Life.
Profile: Ibn Jasper from illRoots.com on Vimeo.
Diamond team rider and NYC native, Eli Reed gives a virtual skate tour of all his favorite
NYC hot spots. Check him hit up aNYthing, Supreme, his local coffee shop, and random pit
stops. Keep it pushin’ Eli. Diamond Life.
CMB IN LA PART 5 (BET AWARDS) from DERICK G on Vimeo.
Check out the Cash Money family during the BET Awards week running around LA. Shout
to the homie Chris Brown for repping Diamond tough.
Be sure to pick up his board and check out his debut professional part on theberrics on 5/15/10.
